EST. 2024 — BANDUNG, ID Built on a decade of operational experience.

Visible Creativity.
Feasible Technology.

A founder-led studio that engineers brand activations — from strategy to deployment. Two PTs, one accountable team, one decade of operational experience.

STUDIO · Gudmuf — Engineering & Products

SISTER · Vnusual — Brand Strategy & Activation

PARTNERS · APTEK · Djarum 76

// LEADERSHIP_PROFILE ID: HAV_MOH_01

Havid Mohamad

Founder & Director

10 years in Indonesian creative-tech

🏆

MURI Record Holder

"Menembus Langit" — Stratosphere Expedition

CAREER TRAJECTORY

2024 — NOW
Vnusual Creative Founder & Director
Brand strategy & activation studio. Strategic partner of Djarum 76.
2023 — NOW
Gudmuf Founder & Director
Engineering & products studio. Strategic partner of APTEK.
2023 — 2024
Pikiran Rakyat Media Network Business Development
National media network. Origin of insight behind Gudnus.
2016 — 2023
DenganSenangHati Business Associate
Led BD, operations, and project management across 25+ team members. Worked with Honda, Indofood, BRI, OCBC NISP, Telkom, Indosat, Visinema, Wuling, Unilever, and dozens of others.
2016 — 2023
Mengundang Founder
Digital wedding invitation platform.
2015
Monoponik Studio Finance & Accounts Manager

Citra Pariwara Bandung Design Biennale Pitchplay

Selected Works

A mix of direct Gudmuf engagements and strategic partnership work. Honest attribution on every project.

IoT System

Intelligent Tank Monitoring

Client: Telkomsel × APTEK | Year: 2020 — Now

Partnering with hardware specialist APTEK to build the CMS & dashboard infrastructure for Telkomsel's IoT solution. Real-time fuel data, vessel monitoring, and operational reporting.

🏆 3× GLOTEL Awards · London 2025 · IoT Initiative of the Year

Our role: CMS & dashboard engineering for APTEK

Audit

One Solution

Client: Pertamina | Year: 2021

IT consulting and technology audit to increase business process efficiency and data competitiveness across operational systems.

Direct Gudmuf engagement

Gamification

Run Shake

Client: Asics Grand Indonesia | Year: 2023

Motion-sensor web game for ASICS flagship store opening. Smartphones became motion controllers; in-store displays became leaderboards.

Reference activation engineering build

Gamified Activation

Yang Penting Heppiii

Client: Djarum 76 | Year: 2025 — Ongoing

Web-based gamified activation that turns product packaging into a play experience. QR-scan packaging, branded microsite, mini-game suite (skate, BMX, mural, hip-hop), leaderboards, and rewards.

1,000+ PLAYERS

10,000+ GAMES

100+ UGC POSTS

5 COMMUNITIES

Brand strategy & creative: Vnusual · Engineering & platform: Gudmuf

Voice AI

Scream Meter

Client: Eskrim Hehe | Year: 2023

Voice-activated "Scream for Ice Cream" web app. Real-time audio processing measured decibels for in-store discounts.

Direct activation engineering build

E-Commerce

Saint James Retail

Client: Saint James | Year: 2023

Full-stack e-commerce development with custom shipping integrations, API documentation, and a seamless user journey for luxury tableware.

Direct Gudmuf engagement

Proprietary Platforms

Beyond client services, we build and own scalable digital engines. Each product comes from a real client problem we kept solving.

FLAGSHIP PRODUCT

GUDNUS

The Indonesian Media Engine

Built on E-E-A-T Principles Engineered around Google's published quality framework. SEO-optimized by default.

Infrastructure as a Service Free server, free CMS, free onboarding for partners.

Transparent Revenue Share 70/30 split. No commitment fees. Monthly reporting.

Visit Platform ↗

120%

Traffic Growth · Ardan Radio · 3 months on platform

// ACTIVATION PRODUCT LINE

BEYOND ARCADE — Productized brand activation engine. Custom branded arcades and photobooths for events, retail, and corporate spaces. Built on the same engineering capability as our Djarum 76 work.

STATUS: ACTIVE

// RETAIL TECH PRODUCT LINE

DYNAMIC POS — Operations platform for high-volume retail. Stock management, loyalty programs, real-time analytics. For merchants who need something engineered for scale.

STATUS: PILOT

// GUDNUS_DEPLOYMENT_ECOSYSTEM

⚙️

GUDNUS The Engine

Provides the CMS, server, and platform technology.

POWERING

🤝

MEDIAKAYA Strategic Network

Manages the media partnership network.

INITIATING

🎙️

KOLABORASSI The Initiative

Digital transformation for local radios (e.g., Suara Surabaya).

LIVE

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Developing next-generation product bets...

Capabilities

We work across three disciplines. Most engagements blend two or three.

01

Creative Activation

Interactive digital experiences for events, retail, and brand campaigns. We make brands "playable" — and engineer them to actually work on launch day.

Web Games Voice Recognition Motion Sensors Gamification QR Activations

02

Systems & IoT

The brain behind the hardware. Building CMS, dashboards, and control panels in partnership with APTEK — Telkomsel's IoT specialist firm.

Custom CMS Dashboard UI Data Visualization Real-time Telemetry

03

Digital Presence

Corporate identity, e-commerce, and community platforms. The foundational digital surface every brand needs.

Corporate Web E-Commerce Community Apps Brand Sites

// READY_TO_COLLABORATE?

Make a Good Move
With Us.

Whether you need a campaign, a platform, or a partnership — we'd rather have one honest conversation than ten generic pitches.

Start Collaboration

or email gudmuf@teknodesain.com

[ STUDIO ]

Burangrang, Kec. Lengkong, Bandung 40262

+62 812-2143-055

Visible Creativity. Feasible Technology.